Small Steps to Achieve Large-scale Products
The alliance between two international financial leaders introduces the most advanced insurance products in the world to Latin America, both for individuals and businesses, offering a range of high-quality insurance products unprecedented on the continent to date. Like any insurance company, one of the most critical aspects they had to address was not just issuing the insurance itself, but rather the handling of claims.
“We needed to transform the traditional method of customer service and claims reporting into a more modern method. We had to incorporate new technologies and current communication mechanisms involving mobile devices and tablets. We needed to be WHEREVER THE CLIENT WAS.”
They evaluated a wide range of tools, seeking a solution that was user-friendly and dynamic, able to scale as needed. They started with a small application, like a pilot test, to avoid making major commitments or compromising resources, design times, or project tracking methodologies.
“We were looking for a partner who could assist us with their technological expertise and a tool for rapid deployment.”
The chosen tool had to be web-based and capable of generating notifications through the communication methods clients prefer—WhatsApp, email, etc.—to avoid forcing them to adapt to a specific method. The company's goal was to adopt what the client uses. It was also crucial for them to connect quickly and seamlessly to their current systems, many of which were legacy and internal, some developed with older technologies like Visual Basic and others very modern like cloud processes, in order to reuse the resources already available.
Why Did They Choose Deyel?
“We chose Deyel because, of all the options we evaluated, we decided it was the most innovative platform in terms of low-code and no-code solutions. Additionally, we didn't want to invest heavily in programming resources or hire an external consulting firm. We needed the same provider to assist us with this project.”
What Did We Like Most About Deyel?
"What we liked is that it's an agnostic platform that allowed us to use APIs and web services to connect with existing systems. Deyel had everything ready, all we had to do was tell it 'Talk to this, talk to that' and it worked."
Let's Talk About Timelines…
The first project was a pilot test conducted with a particular type of insurance. It took a little less than two months from the start of negotiations and contract closure to the launch of the pilot test.
From then on, timelines will depend a lot on each company's ecosystem. If a product is developed from scratch and doesn't connect with any legacy systems, it's very quick.
If more connection is required, timelines will depend on the maturity of the web services available for Deyel to exploit the information at hand.
How Did They Measure the Success of the Platform? What Did They Consider?
"The most important KPI indicating that the project was successful is that the client uses it.
We can launch all platforms or develop all projects we can fulfill, but if the client doesn't use it, something is wrong.”
Such was the success of this solution designed for policyholders to report their claims that it is currently being used for internal clients such as collections and IT departments. These departments report their incident information, and individual cases are tracked until closure.
What Did We Gain with Deyel?
“We equipped ourselves with agile, simple, and scalable processes that allow us to do things right from the beginning.”