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Banesco improves its business processes and achieves great results
The Hispanic-American company anticipates its customers' requirements with innovative channels that result in excellent service quality.
BANESCO is a financial services corporation with over 34 years of experience in the commercial, corporate, public sector, agricultural, and energy banking business. It is characterized by its international presence and the combination of several distinctive aspects such as tradition, innovation, human talent, and advanced technology. Additionally, it provides a superior customer experience.
“We are committed to the well-being of our customers, we develop win-win relationships with our suppliers and employees, and we optimize profitability for shareholders.”
Banesco began its banking activities in Venezuela and over time consolidated its presence in the Hispanic-American market, establishing itself in the United States (Florida), Panama, Puerto Rico, the Dominican Republic, Colombia, and Spain, with the aim of continuing to expand.
This internationalization process created the need for Banesco to improve the service and results of its credit origination processes, as well as to obtain greater visibility and comprehensive management of its credit business processes, including integration with core systems and financial information services (scoring).
In just 3 months, they achieved a holistic process for personal, automotive, and mortgage loan origination with Deyel Enterprise Edition, considering the digital customer experience throughout the entire flow, from application, validation, evaluation, to response.
Why did they choose Deyel?
“We evaluated other platforms but realized that a low-code platform could significantly reduce our development time, and Deyel in particular is highly convenient, allowing us to save significantly compared to other available options, as well as optimize our resources efficiently."
The first project was to optimize the credit origination process with Deyel, which allowed them to offer a more efficient and personalized experience to customers without needing to change the bank's core systems. Currently, a cross-selling solution is being developed with Deyel. This initiative will identify additional sales opportunities and improve the profitability of the product portfolio.
What did they achieve with Deyel?
They streamlined the organization by implementing quick changes and updates to existing applications with Deyel, allowing them to respond quickly and effectively to market demands and the changing needs of customers. Thanks to Deyel's ability to create mobile applications, they have been able to expand the service offering and reach customers through new channels. This allowed them to improve the user experience and increase customer engagement with products and services.
“We equipped ourselves with agile, simple, and scalable processes that allow us to do things right from the start.”